By the end of this course, you will be able to
How to gain customer satisfaction and their loyalty to the brand and the company. You will also learn the methods and techniques of marketing that create this loyalty to the brand.
How customers' brand loyalty affects a business' profits, how to expand the company and make it internationally renowned, and how to use models and real life examples to understand different marketing techniques.
About branding, the meaning of customer loyalty to a brand and its effects on its success, retention and continuity of the company in the market, and how to create a brand.
Course details
- 0 h 28 m/9 lessons
- Last updated: 19/8/2018
- Course completion certificate
Course Content
The Concept of Loyalty to The Brand
The Concept of Loyalty to The Brand
Customer Loyalty
Product Quality Model
Earning Customer Loyalty - Part 1
Earning Customer Loyalty - Part 2
Customer Relationship Management System
Impact of Customer Loyalty on Profitability
Relationship Between Employee and Client Loyalty
Course Outro
About this course
Brand loyalty is one of the ultimate goals that most companies are eager to achieve. It is up to the company to determine how appealing their product or service is to their customers, and how likely they are to keep using their approach. In this course, you will learn why branding plays a significant role in every company, as it helps it earn customers’ loyalty. You will also learn how branding affects profitability, how to earn it, and how to make your brand internationally renowned.
Course requirements and prerequisites
There are no requirements or prerequisites for this course; your interest in the topic and your commitment to learning are the only things you need to gain the most benefit from it.
Mentor
Sheikha Noora Al Khalifa
Chairwoman & CEO Medpoint Design & Event Management
7,289 Learners
3 Courses
