categories: Saudi Courses | Sales & Marketing
Level: General
Course Language: Arabic
Determine how to reach your target audience, create and set up a Facebook Ads Manager while building marketing campaigns for different goals on Facebook and Instagram.
Discover how you can target your existing customers on Facebook and how to create campaign reports with analytics to learn about ad measurement performance.
Set up and create custom audiences for retargeting ads; Additionally, you will enable the setup and creation of conversion tracking for ad campaign events.
Free lessons
Where do facebook ads display?
Samples of Facebook and Instagram Ads Designs
How to reach your target audience on Facebook?
Learn about the structure of the advertising campaign
1. Introduction to Advertising Campaigns on Facebook & Instagram
Where do facebook ads display?
Samples of Facebook and Instagram Ads Designs
How to reach your target audience on Facebook?
Learn about the structure of the advertising campaign
2. Requirements for Creating a Facebook Ads Manager
Basic Steps to open a Facebook Ads Manager Account
Open a New Account and Create a Company Page on Facebook and Link it to Instagram
3. Facebook Ads Manager Account Settings
Preparing payment methods and billing for payments
How to add people to the Ad account
Settings for receiving Ad account notifications on e-mail
4. Create Advertising Campaigns with Different Goals
Facebook Ads Manager Overview
What are the required elements when creating an advertising campaign?
Create an advertising campaign with the goal of website visits
Create an advertising campaign with the aim of awareness and reach
Create an ad campaign to improve post interactions
Create an advertising campaign with the aim of downloading mobile applications
Create an ad campaign with the goal of video views
Create an advertising campaign to collect potential customer data
Create an advertising campaign with the aim of receiving messages and conversations with customers
Create an ad campaign with the goal of improving conversions
5. Edits, Ad Groups & Design Center
Preparing and creating advertisement preview forms in the Design Center
Adding ad groups and new ads in the current campaigns
How to make adjustments to active advertising campaigns
6. Create and Prepare Reports
Learn about advertising campaign reports
Preparing and creating advertising campaign reports, measuring performance and statistics
7. Events Manager, Pixel Creation, and Conversions
Definition of Event Manager
Define Pixel Code
Set up and create a Facebook pixel
Set up and create transfers and events
Facebook Pixel Tool
8. Manage Custom Audiences and Set up Retargeting Campaigns
Definition of Custom Audiences lists and their importance
Create custom audience lists and ad retargeting method
If you are looking for more potential customers and looking to improve your sales and want to promote your products or services or you have an online store or application that you want to promote and maybe you aspire to enhance the brand in the market, now through this course you will be able to create advertising campaigns on Facebook and Instagram. It is a self-service, simple and easy service, and anyone can run their own advertising campaigns by using the Facebook Ads Manager.
There are no requirements for this course. Your interest in the topic and your commitment to learning are all you need to achieve the utmost benefit from this course.
Digital Marketing Expert
3,705 Learners
4 Courses