categories: Business Management
Define your personal brand and why you need to build it and learn about the concept of T-shaped functions.
Understand the “I” process of building a strong personal brand, starting from identifying the reason that motivates you to work and achieve your goals, identifying your strengths, experience, and influence, all the way to identifying electronic platforms/channels.
Determine the steps for designing a CV based on the target job and presenting practical experiences, education and skills in an organized and attractive manner, in addition to including examples of previous achievements and projects.
Free lessons
Course Introduction
What Is a Personal Brand and Why Do We Need It?
1. Introduction to Personal Branding
Course Introduction
What Is a Personal Brand and Why Do We Need It?
T-Shape Careers
2. Build Your Personal Brand
The 5 “I” Process of Building a Strong Personal Brand: Identify Your Why
The 5 “I” Process of Building a Strong Personal Brand: Identify Your Strengths, Expertise, and Influence
The 5 “I” Process of Building a Strong Personal Brand: Identify Your Target Audience
The 5 “I” Process of Building a Strong Personal Brand: Identify the Online Platforms/Channels 1
The 5 “I” Process of Building a Strong Personal Brand: Identify the Online Platforms/Channels 2
The 5 “I” Process of Building a Strong Personal Brand: Identify Your Frequency
Your Personal Brand Offline
3. Your Personal Brand Inside your CV
ATS or Applicant Tracking Systems
How Does ATS Filter CVs?
Steps to Tailor the CV Before Applying
What Is Stopping You From Building a Powerful Personal Brand?
4. Course Wrap Up
Course Wrap Up
In today's market, personal branding has become vital to employees' success and career advancement. If you strive to achieve exceptional professional success and excel in your field, this course is the first and essential step to achieving that goal. You will learn how to build your unique professional identity and make the best use of your skills and experience. By utilizing the five “I” processes of building a strong personal brand, you will gain the knowledge and tools necessary to define your why, strategically identify your strengths, experience, and influence, identify appropriate online channels, and tailor your CV to the requirements of applicant tracking systems. Get ready to develop a personal brand that will help you stand out in the job market and achieve the professional success you aspire to. Join us in this fun and informative course and start your journey towards building a distinctive and attractive personal brand for employers.
There are no requirements for this course. Your interest in the topic and your commitment to learning are all you need to achieve the utmost benefit from this course.
Certified ICF Career Coach, Personal Branding Coach & Trainer, and HR Expert
1,079 Learners
1 Course