By the end of this course, you will be able to
Understand the different types of ads and how to use them to enhance your digital presence and increase reach to your target audience.
Create a new account in Snapchat Ads Manager and set up the basic settings to ensure your account is ready to launch campaigns.
Design a video ad from scratch, focusing on creativity and simplicity to capture viewers' attention.
Build ad campaign structures and set appropriate objectives for each campaign, along with best practices to achieve these goals effectively.
Manage audiences and target customers accurately to ensure the best results from your ad campaigns.
Analyze the performance of your campaigns and explore advanced features to improve your campaigns and stay competitive.
Course details
- 2 h 58 m/20 lessons
- Last updated: 10/9/2023
- Course completion certificate
Course Content
Why we need to consider Snapchat Ads
Creating a Video-based Ad from Scratch
What are Snapchat Ads
Why we need to consider Snapchat Ads
Examples for Snapchat Ads
Snapchat Ads Attachments
Opening a New Account
Account Settings
Creating a Video-based Ad from Scratch
Snapchat Ad Campaigns Structure
Setting the campaign goal and the best practises
Traffic Campaign
Awareness Campaign
Campaign for Mobile App Installation
Video Views Campaign
Lead Generation Campaign
Introduction to Audience Mangement in Snapchat
Managing Saved Audience
Managing Custom Audience
Analyzing Campaigns & Creating Reports
Campaigns Editing
Tips & Tricks
About this course
Do you want to maximize the impact of Snapchat ads to reach your target audience and boost sales? This course is your opportunity to learn how to create effective ad campaigns on Snapchat with ease. You'll begin by learning about Snapchat ads and how to use them to enhance your digital presence, with examples of different ad types that align with your marketing goals. You'll also discover how to set up an account in Snapchat Ads Manager, create video ads from scratch, and build a solid campaign structure. The course covers how to set clear objectives, manage audiences, and utilize advanced features to analyze performance and stay ahead of the competition. By the end of the course, you'll understand the best practices for creating successful ad campaigns. Enroll now to start building effective Snapchat ads, earn a completion certificate, and gain access to over 1,000 courses with one subscription.
Course requirements and prerequisites
You must have knowledge of the basics of using the Snapchat application, have a Snapchat account, have a computer, and the Internet, it is not possible to create advertising campaigns from mobile phones.
Mentor
Abdullah Hamad Shahbal
Digital Marketing Expert
3,705 Learners
4 Courses
