Your Guide to Starting Business From Home

categories: Entrepreneurship

Commerce

Entrepreneurship

Strategy

SDG 8: Decent Work and Economic Growth

By the end of this course, you will be able to

Recognize seven basic qualities that a project owner must possess, and you will also learn about the types of projects and their differences, such as small projects and digital projects.
Understand the importance of an idea based on passion and how to choose a business idea. Apply decision-making strategy.
Understand how to conduct a feasibility study for a project that includes studying competitors and analyzing the market. You will be able to identify sources of income, costs, and core activities.
Analyze channels, added value, and customer segments for marketing, create a marketing plan, and determine the brand, price, and promotional methods.

Course details

1 h 59 m/28 lessons
Last updated: 31/3/2024
3 learning resources
Course completion certificate

Course Content

Free lessons

Course Introduction

1 Minutes

7 Qualities That an Entrepreneur and Project Owner Should Possess

2 Minutes

The Importance of Business

1 Minutes

1. Mentality and Readiness

Course Introduction

1 Minutes

7 Qualities That an Entrepreneur and Project Owner Should Possess

2 Minutes

The Importance of Business

1 Minutes

Types of Projects

1 Minutes

The Problem

2 Minutes

Points of Strength and Their Importance

3 Minutes

learning resources

2. The Exploration Phase

How Do I Choose My Business Idea?

6 Minutes

The Importance of a Passion-driven Idea

1 Minutes

3. The Feasibility Study Stage

The Project Feasibility Study

5 Minutes

learning resources

The Ideal Customer

6 Minutes

Competitor Analysis

8 Minutes

4. The Stage of the Business Model Simplified

The Stage of the Business Model

1 Minutes

The Project's Sources of Income, Cost Structure, and Core Activities

4 Minutes

The Key Partnerships, Key Resources, and Your Relationship With Your Customers

6 Minutes

Channels, Value Proposition, and Customer Segments

9 Minutes

5. Marketing

Marketing Phase

2 Minutes

Steps of the Marketing Plan

4 Minutes

Marketing Strategy

2 Minutes

Marketing Steps: Mental Image and Brand Identity

6 Minutes

Marketing Steps: The Marketing Slogan and the Brand Image

4 Minutes

Marketing Steps: Brand Voice and Location

5 Minutes

Marketing Steps: Pricing

5 Minutes

Marketing Steps: Storytelling

7 Minutes

Marketing Steps: Promotion

3 Minutes

10.

Marketing Steps: Branding Importance and Marketing Research

2 Minutes

11.

Marketing Steps: The Marketing Mix and SMART Goals

5 Minutes

learning resources

12.

Idea Machine

3 Minutes

13.

Course Wrap Up

2 Minutes

About this course

Starting a business is now easier than ever. With just a strong idea and determination, anyone can become an entrepreneur. This course guides you through transforming your idea into reality. Discover essential entrepreneurial qualities, explore home-based project possibilities, and learn strategic decision-making. Analyze feasibility based on your passion. Study competitors, analyze markets effectively, and understand business models. Learn to determine income sources and costs. Explore marketing strategies and develop comprehensive marketing plans, covering branding, pricing, and promotions. Join us to gain the knowledge and skills needed for a successful home-based business!

Course requirements and prerequisites

There are no requirements for this course. Your interest in the topic and your commitment to learning are all you need to achieve the utmost benefit from this course.