By the end of this course, you will be able to
Form successful partnerships and how it is one of the first steps that will help your business succeed.
Differentiate between business development mechanisms, and the three main ways you can develop your business.
Understand your customers, and how to identify the appropriate products for each customer segment.
Course details
- 1 h 25 m/14 lessons
- Last updated: 12/6/2020
- Course completion certificate
Course Content
Course Introduction & Product Lifecycle
Business Development Techniques
Course Introduction & Product Lifecycle
Business Development Techniques
Business Development Examples
Partnerships
Boston Matrix
Defining Your Client
6 Questions Before You Start
Positioning Matrix
Product Types
Customer Acquisition, Retention & Lifetime Value
Increasing Customer Lifetime Value
Offer Types 1
Offer Types 2
Wrap-up
About this course
We often find products that suddenly appear only to disappear shortly after, and we find that many companies that had once taken over the market suddenly end their operations. In this course, you will learn more about the product life cycle and about building successful partnerships as the basis of business development. Throughout this course, you will learn the essential tools and techniques needed to develop your business through the continuous improvement of your product or service. If you are a business owner, entrepreneur, manager, or business development professional, then this course is for you.
Course requirements and prerequisites
There are no requirements or prerequisites for this course; your interest in the topic and your commitment to learning are the only things you need to gain the most benefit from it.
Mentor
Nadeem Barakat
Business Development Manager
18,462 Learners
5 Courses
