By the end of this course, you will be able to
A bunch of concepts including fundraising, sponsorships, and partnerships along with the types of sponsorships and what distinguish them from partnerships.
The hierarchical structure in companies, how the cycle of decision making goes, as well as a detailed explanation of the international fundraising pyramid.
How to communicate with sponsors over the phone and in person, how to professionally negotiate and close a deal, and how to keep and upgrade your sponsorship.
Course details
- 2 h 9 m/25 lessons
- Last updated: 31/1/2022
- Course completion certificate
Course Content
Introduction
What Is "Fundraising"?
Companies Hierarchy and Decision-Making Cycle
Introduction
What Is "Fundraising"?
Companies Hierarchy and Decision-Making Cycle
Sponsorships
Sponsorships Types
Partnerships
Fundraising Pyramid 1
Fundraising Pyramid 2
Institutional Readiness
Research Phase
Proposal Writing 1
Proposal Writing 2
Initiating Contact
Cold Calls
Elevator Pitch
Elevator Pitch Watchouts
Appointments Preparation 1
Appointments Preparation 2
Deal Negotiation
Deal Negotiation Watchouts
Contracting and Actualization
Event Time
Keep and Upgrade Your Sponsor
Fundraising Pyramid Wrap Up
Course Wrap Up
About this course
Asking for money is never easy, but it is nonetheless a necessity for most, if not all, nonprofit organizations. To put it in another way, fundraising is the heart and soul that fuels such entities. So, if this is your first fundraiser or your first time approaching a sponsor, this training course is designed for you. The course will uncover the foundational basics of fundraising and sponsorships, from writing a proposal and elevator pitches and all the way to successfully negotiating and closing a deal.
Course requirements and prerequisites
There are no requirements for this course. Your interest in the topic and your commitment to learning are all you need to achieve the utmost benefit from this course.
Mentor
Ahmad Aly El Dabaa
Managing Director
11,017 Learners
7 Courses
